Open a Gaming Space Franchise. Step by Step
- with Zero Risk
Enter the gaming industry through a guided, low-risk onboarding model. Pay in stages. Validate the market. Launch with full support.
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No Big Upfront Risk. No Blind Investment. Just a SMOOTH Path to Launch
NO NEED TO COMMIT
TO FULL FRANCHISE
AGREEMENT UPFRONT
TO FULL FRANCHISE
AGREEMENT UPFRONT
Validate location
and business
model first
Get guided
by experienced launch managers
by experienced launch managers
Enter the industry with small initial investment
A Fast-Growing Entertainment Category with Proven Demand
TRUE GAMERS - one of the largest gaming networks in the world
How to open a True Gamers space in your city —
in just 3 supported stages
in just 3 supported stages
We guide you from the very first conversation to a fully operational launch
Choose the right digital gaming space
format with expert support
format with expert support
Run your whole gaming business from one app
True Gamers IZI connects your PCs, consoles, POS, loyalty and reporting. Track every hour of play, every order and every promo — in real time, across all locations.
Multiple revenue streams inside one location
We help you configure the right revenue architecture — from zone mix (PC, PS, Racing) to dynamic offers like night packages, tournaments and subscriptions — ensuring high utilisation from day one.
Tournaments Drive Business Growth
Regular tournaments, watch parties, and special events create energy, engagement, and a strong sense of community.
Events attract new players who discover the club through tournaments and social activity.
Regular tournaments, watch parties, and special events create energy, engagement, and a strong sense of community.
For the business it means:
Acquisition
Retention
Together with Franchise you buy
LAUNCH ASSISTANCE
- End-to-end help from layout to opening day
- Location and layout guidelines to set up right
- Step-by-step franchise launch checklist
- Onboarding and training for you and your team
Marketing support
- A proven multi-channel marketing system
- Event and tournament playbooks to drive traffic
- Launch kit with ready-to-use creative assets
- Ongoing expert support as you grow
TECHNICAL support
- Reliable tech for a smooth guest experience
- Recommended hardware and setup standards
- Remote technical support when needed
- Regular software updates and new features
Franchise “university” access
- Playbooks and manuals to run and scale your location(s)
- Operating manuals and best practices to run everyday operations
- Benchmarks from other locations to track performance
- New formats, tournaments, and concepts to plug in anytime
Full-cycle growth support for your True Gamers space
From first customer acquisition to long-term retention and revenue expansion — our team supports your business at every stage
Customer Acquisition
We help you bring traffic from day one
- Online advertising campaigns
- Offline promotion and local partnerships
- Influencer activations and launch events
- Tournament announcements and community engagement
- Geo-services setup and visibility optimisation
- PR and opening buzz campaigns
Conversion
& First Visits
& First Visits
We continuously analyse performance and optimise campaigns, pricing and offers to improve occupancy and revenue
We help turn interest into real gameplay
Powered by data
- Launch offers and pricing strategy
- Zone-based packages
- CRM onboarding mechanics and welcome journeys
- Social media content to drive first bookings
- Booking funnel optimisation and reservation tools
Retention
& Upsell
& Upsell
We help maximise lifetime value
- Membership and subscription mechanics
- Tournament calendars and community programs
- Loyalty and cashback campaigns
- F&B promotions and bundle offers
- Seasonal events and engagement activations
- Data-driven pricing adjustments
Everything you need to know before entering the arena!
True Gamers is a modern gaming and esports franchise that combines gaming, social entertainment, and community-driven experiences in one space.
Unlike a traditional gaming café, it offers:
High-end gaming equipment (PCs, consoles, simulators)
Esports tournaments and events
Lounge-style social spaces
Multiple revenue streams under one roof
What makes the True Gamers franchise unique is its focus on community, retention, and experience, not just gameplay. Customers don’t just visit — they stay longer, return frequently, and engage through events and memberships.
It’s designed as a scalable digital entertainment business, not just a single-service venue.
Unlike a traditional gaming café, it offers:
High-end gaming equipment (PCs, consoles, simulators)
Esports tournaments and events
Lounge-style social spaces
Multiple revenue streams under one roof
What makes the True Gamers franchise unique is its focus on community, retention, and experience, not just gameplay. Customers don’t just visit — they stay longer, return frequently, and engage through events and memberships.
It’s designed as a scalable digital entertainment business, not just a single-service venue.
No, you don’t need prior experience in gaming or business.
The True Gamers franchise model is built for both beginners and experienced investors. You get:
Step-by-step onboarding
Training and operational guidance
Support with setup, hiring, and launch
You also validate your location and business model early in the process, which reduces risk before making full commitments.
The True Gamers franchise model is built for both beginners and experienced investors. You get:
Step-by-step onboarding
Training and operational guidance
Support with setup, hiring, and launch
You also validate your location and business model early in the process, which reduces risk before making full commitments.
Launching a True Gamers club typically takes a few months, depending on the location and setup.
The process is divided into three main stages:
Exploration – market validation and location analysis
Project launch – design, planning, and setup
Pre-opening & marketing – staff training and launch campaigns
Because the process is structured and supported, it helps avoid delays and keeps the launch timeline predictable.
The process is divided into three main stages:
Exploration – market validation and location analysis
Project launch – design, planning, and setup
Pre-opening & marketing – staff training and launch campaigns
Because the process is structured and supported, it helps avoid delays and keeps the launch timeline predictable.
True Gamers provides full-cycle franchise support, from planning to long-term growth.
This includes:
Location selection and business modeling
Design, setup, and hiring support
Staff training and onboarding
Marketing strategy and launch campaigns
Technical and operational support
Franchisees also get access to tools and systems that help manage:
Bookings and gameplay
Sales and performance tracking
Customer retention and loyalty
Ongoing support focuses on increasing revenue, improving customer retention, and optimizing operations.
This includes:
Location selection and business modeling
Design, setup, and hiring support
Staff training and onboarding
Marketing strategy and launch campaigns
Technical and operational support
Franchisees also get access to tools and systems that help manage:
Bookings and gameplay
Sales and performance tracking
Customer retention and loyalty
Ongoing support focuses on increasing revenue, improving customer retention, and optimizing operations.
Earnings depend on factors like location, size, and management, but the business model is built for high revenue potential through multiple income streams.
Typical revenue sources include:
Gaming sessions (PC, console, VR, racing)
Food and beverage sales
Tournaments and events
Memberships and subscriptions
Private bookings (birthdays, corporate events)
Because the business operates throughout the day and night and attracts repeat customers, it benefits from consistent traffic and diversified income.
Typical revenue sources include:
Gaming sessions (PC, console, VR, racing)
Food and beverage sales
Tournaments and events
Memberships and subscriptions
Private bookings (birthdays, corporate events)
Because the business operates throughout the day and night and attracts repeat customers, it benefits from consistent traffic and diversified income.
TRUE GAMERS PARTNERS
If you have a question, suggestion, or anything at all, feel free to reach us at.
©2018-2026. True Gamers Co. Ltd. All rights reserved.
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